Gold is eternal. But its light, however, is fragile. It must therefore be cared for. A true paradox, isn’t it? Whether you wear them every day or reserve them for special occasions, your gold jewelry is subject to the most subtle ravages of time: dust, wear, the acidity of the skin, not to mention perfume.
At Manipura, we are convinced that the unique radiance of a piece is not a matter of chance. It is, on the contrary, the result of preserving its light as well as its profound meaning. So that it never becomes a mere object and remains a reflection of your history, regular—and above all rigorous—maintenance is essential. Here are simple, precise actions, designed so that your jewelry retains all its brilliance.
18-karat gold: between inner strength and delicacy!

Few know it, yet pure gold is a soft, almost malleable metal. In order for a piece signed by Manipura to retain its grace and withstand the rigors of your daily life, it is imperative that we alloy it with other precious metals. This is how 18-karat gold is born. This composition is the only one we approve in our workshop. That is where our expertise is defined.
The alloy gives it its strength, certainly, but it also introduces its delicacy. Each finish has its own personality, its own sensitivity:
- Yellow gold is the most stable. However, it fears micro-scratches, even though it retains its color naturally.
- Rose gold, enriched with copper, can unfortunately oxidize slightly upon contact with your skin or cosmetics. It therefore requires more regular attention.
- White gold is the most demanding of all. It owes its shine to rhodium plating (a protective layer that fades over time). Specific maintenance is therefore necessary for it to retain its silvery luster.
Keeping gold alive: it’s extending the bond!
We often forget: a gold piece of jewelry does not freeze in time. It acquires a patina, reacts, evolves. That is the nature of precious materials: they live to the rhythm of those who wear them. Over time, even the noblest creations show a few traces: a slight loss of luster, a film of dust, or even a micro-scratch.
These are all marks of everyday life that do not alter the value of the piece, but invite you to provide regular attention. Maintaining jewelry is not a chore. It is an act of care, a natural extension of the bond you have with it.
But be careful! It must be gentle, respectful, and worthy of their symbolism. Cleaning gold jewelry does not require complex steps. It is a matter of observing, understanding the material, and then acting with precision. The goal is not to "restore" it, but to preserve it in its purest state: its light.
Cleaning your jewelry: when gentleness becomes a requirement!

The sparkle of a piece of jewelry does not disappear; it is gently veiled. Gentle maintenance is generally enough to reveal what daily life has dimmed. Gold, whether yellow, rose, or white, is a noble material that does not tolerate any aggression. Therefore, forget about strong detergents and, worse still, overly abrasive chemical solutions.
The simplest and most respectful ritual remains lukewarm, soapy water. Never boiling, that is important. A few drops of liquid Marseille soap or pH-neutral soap are sufficient. Then soak your gold ring, for example, for about fifteen minutes so that impurities can gently detach.
Brushing is a step not to be overlooked. To do this, use a very soft-bristled toothbrush. One for baby's hair will do perfectly. Gently rub the surfaces and links, without omitting the setting areas, where dirt gets embedded the most. Gentleness is key.
The crucial step is rinsing. Rinse the jewelry thoroughly with clear water to eliminate all traces of soap. A residual film would hinder the shine. Drying must be done with a soft cloth, ideally microfiber or chamois. Avoid any excessive heat, especially from a hairdryer, which could weaken the settings. Let your jewelry air dry if necessary.
It is best to perform this cleaning once or twice a month. This will ensure the luminosity of your 18-karat gold piece.
Cleaning and maintaining gold jewelry means preserving a legacy. It means bringing the craftsmanship, the material, and the intention of the Manipura house to life. Each of our gold bracelets or exceptional rings deserves this attention. This simple but essential care will allow your piece to pass through time with the permanence of its value.
If the slightest doubt remains, Manipura is at your disposal, in Cannes, to welcome you and offer an expert look at what is dear to you.





















